The main goal of a service based business like a chiropractor’s and doctor’s office is to service existing clients and attract new ones. To grow, and to stay financially healthy, it’s all about a creating steady stream of quality paying clients and to help them solve back pain issues and joint problems. The chiropractor provides total relief along with education and support. You help your patients get back to wellness and enjoying their lives. The inbound traffic activity can be done in many ways, we’ll talk about chiropractic Facebook post in this article.While Facebook can drive traffic and leads, you also need to show up as an authority chiropractor and doctor.
It’s tricky, but it’s not impossible! Here are the effective chiropractic Facebook post ideas to help you stand out in the crowded social sea.
Asking Questions
Consumers enjoy having a conversation on social media and talking about themselves. Ask your Facebook followers questions and include catchy graphics. You can then ask your followers to share, comment on or like your post. This encourages your followers to personally participate in the conversation. Always use a question to end your post. This encourages engagement with both your practice and other followers on your page.
Facebook video post
A short video post can be compelling if your chiropractic practice has strong visual appeal. Since videos start to play automatically in the News Feed, even a clip that’s only a few seconds long can be a great way to catch someone’s eye.
Facebook Live video post
Facebook Live video is, not surprisingly, video broadcast live on Facebook. It can be a great way to give followers a behind-the-scenes look at your chiropractic practice or the personalities behind your brand. People are into it: Since the launch of live in 2016, more than two billion people have watched a Facebook Live video. Live is a fantastic format to share announcements in real time, or to interact with your followers directly.
Linked Content Post
A linked content post is exactly what it sounds like—a post that links to content outside of Facebook. These getter more engagement than status posts, but less than photo or video posts. Link posts are probably the easiest kind of Facebook post to create. All you need to do is copy and paste a link into the status box. Facebook automatically populates the meta description and photo. That means you get a great-looking post with very little effort. Make sure to add some extra text to tell readers why they should click through. Then, you’re all set.
Facebook Stories
Facebook Stories are photo or short video posts that appear in vertical format and disappear after 24 hours. They live at the top of the News Feed. Photos appear for five seconds, and videos can be up to 20 seconds long. More than half a billion people view Facebook Stories every day. When you’re thinking about how to use Facebook for business in 2020, Stories can offer a powerful way to connect with fans. And since Stories appear at the top of News Feed, they’re immune to the Facebook algorithm
Pinned post
A pinned post is simply a regular post that you “pin” to the top of your Facebook Page. It’s always the first thing people see at the top of your Page. What should you pin? Maybe you have one piece of content that soars above the rest. Something that really captures your brand and shows potential followers exactly why they should Like your Page.
You can also use this space to:
share important news
showcase an amazing video
raise awareness about a current campaign
Really, you can use it for anything that will get people to engage with your brand. And you can change your pinned post as often as you like.
You can tell a post is pinned when you see a little blue thumbtack icon on the top right of the post
